This series presents concepts for designing and building Web sites. It covers how to plan the structure of a Web site, maintaining the Web site files, and considering the affect that various browsers, monitors, and systems can have on the display of a site. Strategies for making a site download quickly and display well across all browsers and systems are presented, along with creating color schemes, backgrounds, GIF transparencies, and image maps. Additional topics covered in this series include the use of HTML and graphics for formatting and layout, and other useful tools such as frames, animated GIFs, dynamic HTML, JavaScript, QuickTime, Flash, and Shockwave.

The Web Publishing and Design with HTML 4.01 and XHTML series teaches you how to make Web sites using HTML 4.01, XHTML, and cascading style sheets. It also provides tips and guidelines to help you design and create effective Web sites, as well as organize their content.

SEO (search engine optimisation) is the process of optimising a web site to achieve a high ranking presence on the major search engines for a particular search word or phrase. As 85 to 90 percent of visitor traffic is delivered to web sites through search engines, SEO training can be one of the best business investments you make. In the highly competitive world of e-commerce, SEO training is recognised for delivering quantifiable benefits to your online business, in terms of ROI (return on investment).

SEO is done keeping in mind the content of the website, the HTML meta tags, site design and navigation. Web site content is the decisive factor that determines site ranking. The content has to be developed in a way that renders it in sync with the search engine keyword placement technology. The keywords and description meta tags need to be precise and relevant to the website and site navigation should be simple with each page of the website appropriately linked to others.

This series teaches learners to create dynamic Web sites. Learners will be able to apply their knowledge to the creation of dynamic Web applications such as content management, user registration, and e-commerce.

Asynchronous JavaScript and XML is one of the most popular current programming techniques used in web application development. Use this series to learn how to build interactive, exciting, fast apps for your web site programming.

Flash is a browser plug-in developed by Macromedia that displays animations and animated websites. Flash animations can be simple to very complex. Flash can be used for websites, logos, games, website introductions and more. Macromedia Flash is the top software that is used to create Flash animations.